Motivated staff are more resilient and engaged, leading to improved productivity, care and savings.

Productivity isn’t everything, but in the long run, it’s almost everything. (Klugman, 1994)

Burnout, low retention, rising staff sickness, difficulty in retaining and attracting new talent, and the increasing reliance on agencies are all profoundly impacting patients, staff, and hospital finances.

A well-motivated healthcare workforce is key to meeting the continuous and changing demand of healthcare services (Buchan, 2000).

Evidence shows pay alone will not address this.

Praise and social approval have proven to be critical factors in staff motivation and purpose. Bimpong et al 2019

Indeed, there are many channels for feedback, but complaints and negative online reviews dominate the narrative, leading to unintended consequences.

Staff feel their effort goes unnoticed and makes no difference. So, we created a space to celebrate the positive—where their dedication and hard work are recognised, appreciated, and celebrated every day.

The multitude of initiatives and abundance of wellbeing Apps all fundamentally struggle with low engagement and are often fleeting, tokenistic, or unsustainable.

To maximise Return On Investment (ROI) and effectively address workforce challenges, we need staff engaged across the entire health service, including those behind the scenes, be sustainable with meaningful impact.

The power of direct-to-staff real-time appreciation, and its ability to motivate, improve morale and remind staff just how much they matter, has been systemically underestimated.

Capturing this at point-of-care and conveying it directly to staff has proven uniquely effective in inspiring every team member, from frontline staff to those behind-the-scenes.

Patients want to thank and support staff, and help ensure they feel valued & motivated.

We desperately need a sustainable and pragmatic approach for addressing morale & burnout.
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